brand identity

Kamayan, meaning “by hand” in Tagalog, is a restaurant that takes the rich history and traditional way of eating in the Philippines and combines it with the ideas and aesthetics of the Expressionism movement.

A kamayan feast refers to the traditional way of eating in the Philippines where food is presented on banana leaves, everyone is gathered around one table, and eats primarily using their hands, as opposed to utensils.

The shared ideas between a kamayan feast and the Expressionism movement drive the visual identity of this restaurant, with motifs like banana leaves and gestural fingerprints represented in an expressionist-inspired style.